As AI rapidly reshapes how customers discover, evaluate, and purchase products, marketers and CX leaders are entering an entirely new frontier: a dual-audience world, where your next “customer” might not even be human.
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Buyers and Bots: Preparing for a Dual-Audience Future
The 4 roadblocks slowing down enterprise marketing teams
We’re working with marketing leaders inside enterprise businesses every day, and we’re noticing the same four blockers come up again and again.
Buyers and Bots: Preparing for a Dual-Audience Future
As AI rapidly reshapes how customers discover, evaluate, and purchase products, marketers and CX leaders are entering an entirely new frontier: a dual-audience world, where your next “customer” might not even be human.
The 4 roadblocks slowing down enterprise marketing teams
We’re working with marketing leaders inside enterprise businesses every day, and we’re noticing the same four blockers come up again and again.
3 structural gaps in enterprise CX and how we can fix them
The customer experience (CX) space is full of journey maps, dashboards, and strategic decks, but most teams are still flying blind when it comes to real execution.
Functional CX: what it is, why it matters, and how Nevam is actioning it at scale
Customer experience (CX) used to be about satisfaction scores, journey maps, and service surveys. But today’s enterprise environments, with distributed teams, AI agents, and an explosion of digital touchpoints, require something more dynamic: CX that actually works.
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