Manual journey mapping tools are time-consuming, static, and unable to update in real-time. They often rely on biased user feedback, lack granularity, and fail to drill down into actionable next steps. Additionally, they struggle with scalability, integration, and consistency, ultimately requiring significant resources and leading to fragmented insights.
Service blueprints focus on process mapping from the orchestration perspective, highlighting only the milestones that trigger backend behaviours. They overlook the detailed micro-activities that customers see and have to perform, leading to a limited understanding of the actual customer experience. This narrow focus can result in missing critical touchpoints and interactions, ultimately failing to capture the full scope of the customer journey.
Siloed reports offer deliverables that are hard to follow and even harder to action. By the time issues are identified, it's often too late to address them effectively, resulting in missed opportunities for enhancing the customer journey and delivering exceptional service.
Everything a team needs to stay aligned and deliver amazing experiences is right here.
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Not just funnel reports, every pathway and destination in a visual moveable canvas.
With analytics data and AI insights, create and review at a content level what needs to be prioritized.
Create recommendations and ideas to uplift for collaboration and prioritization. Linked directly to its location and data for easy business case creation.
Assign and execute in own channels using Jira syncs, so development teams don't have to update, its all there in one place.
From insight to execution, track KPI's and operational efficiencies for every team to have visibility bottom up.
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